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The business model of website publishing and blogging has evolved enormously since the early days of the internet. Whereas publishers used to rely on success driven by flashing banner ads, the opportunities to cash in on traffic and user engagement are now deeper and more varied than ever. Affiliate marketing is one way website publishers […] Continue Reading
  2018 is upon us. Right about now, most companies are looking at Q1 budgets, and planning for the next thing never stops. This post helps you with some tips for setting your 2018 online advertising budget. Consider Your Overall Marketing Budget How much you allocate to online advertising is dependant on your overall marketing […] Continue Reading
  Every year it seems like the moment you pass the cranberry sauce and stuffing, you’re hit with a slew of holiday advertising. ‘Tis the season! Buyers are eager to please loved ones with the perfect gift and it’s prime time for marketers to unveil their most creative, personalized, heart-string-tugging ad campaigns. With ads becoming […] Continue Reading
  If your blog or webpage doesn’t load within 3 seconds, most readers will give up and click away. Because of that, many content creators are wary of ads. Longer load times can certainly slow your progress in building traffic, but today’s ad technology is a lot different than the days of flash. With the […] Continue Reading
  Affiliate marketers need not to be embarrassed when they fail at making money through affiliate offers; even top affiliate marketers have failed at one time or another. Affiliate marketing is something you learn over time and perfect with constant testing of new sources and offers to fight the right mix. Success doesn’t arrive immediately. […] Continue Reading
  Publishers have become plenty savvy when it comes to the world of paid traffic and frequently use this approach to drive visitors. Paid traffic can be an important component of success if correctly used and if well understood. Some ways in which publishers are using paid traffic are through native ads, social media ads […] Continue Reading

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