World-Renowned Online Fraud Fighter Click Defense Certifies Advertise.com's Click Fraud Technology

Advertise.com is the First PPC Search Network to be Validated as Virtually Free of Click Fraud

Raleigh, NC - April 23, 2007 - Click Defense Inc., (http://www.clickdefense.com) the leader in independent fraud monitoring, estimated that 2006 click fraud losses were over $1.85 billion in claims from online companies. Click fraud is projected to rise over the next decade. Click Defense Inc., today, announced that it has assessed Advertise.com, (http://www.advertise.com) the world's largest privately-held PPC search network with an average of less than 5 percent potential click fraud across its entire PPC search network of thousands of search and content publishers. This represents a three-fold decrease in recent documented reports for tier one PPC networks.

In 2005, Click Defense Inc. was awarded an out of court settlement against Google for failing to protect advertisers from false clicks over web ads.

The validation process involved a thorough audit of Advertise.com traffic delivered to several advertisers who had placed the Click Defense tracking pixel on their conversion confirmation pages.

"Advertise.com has demonstrated that their anti-fraud technology is indeed able to classify and block all identifiable click fraud before reaching their advertisers," said Scott Boyenger, CEO of Click Defense Inc. "PPC Search Networks like Advertise.com are edging up on tier one PPC networks. When it comes to delivering quality clicks they don't end up pilfering the pocketbooks of their advertisers."

"This positive assessment from Click Defense validates our ClickShield fraud prevention technology. It demonstrates our commitment to delivering a quality advertising experience to our advertisers�and their consumers," said Daniel Yomtobian, CEO of Advertise.com. "We're leaps and bounds ahead of top tier search engines because they have been fighting their battles not online, but in the courtroom against class action click-fraud suits. Advertise.com is going to continually push the anti-click-fraud envelope to deliver the highest quality PPC traffic to our advertisers."

ABOUT Advertise.com

Advertise.com, a subsidiary of Internext Media Corp., is a world leader in online cost-per-click advertising and the architect of a network of targeted search engines and niche-specific directories which serves over 2 billion searches a month. The company delivers affordable pricing and a cadre of services to every client, and the most relevant, high quality search results to every end-user.

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